Tuesday, 30 April 2013


Established in 1884, Jaeger is a British fashion and lifestyle brand with a rich heritage built on womenswear, menswear and accessories. Although slightly out of my price range at the moment, Jaeger is where I'd like to start buying my investment pieces, such as coats and bags, as I can justify spending more money on things I'm going to wear a lot. (I did actually pick up a vintage Jaeger blazer from a charity shop once for just £15.)

Revisiting roots appears to be a trend amongst fashion labels this press month, and Jaeger is no exception! In walking through the first doorway to my left, I found a room filled with re-made replicas of archived products from the brand's past. This included a gorgeous pair of high-wasted, dog tooth, boyish shorts which were adorable!    

I was really excited to see the diffusion line, "Boutique by Jaeger", which is aimed towards a slightly younger audience than Jaeger's more classic collections and therefore slightly more my taste. Autumn's range is bright, bold and fun with cobalt blue and electric pink being stand-out colours throughout.

I absolutely adored the print and texture of the busy floral jacquard 60s dress, (£199), the blue set against bursts of acid green is so fresh and exciting, perfect for this spring! There's also a top and trouser design in the same funky jacquard - I desperately want all three pieces! 

On the second floor I found the "Jaeger collection" which reflects the key values of the brand, keeping to their house colours, but this season they'd thrown in a beautiful emerald green and cobalt blue to update the traditional look. Timeless classics such as the pea coat and the knitted cowl neck sweater could be found here. The "Jaeger London" range, whilst still very clean and sophisticated, saw a much more graphic influence and had a very modern feel with leather accents and loud floral prints.  

I love the overall sixties feel of the new range - what are your thoughts? I'm definitely going to have to treat myself to something later this year!

On my way to the press event I was actually stopped by a street style photographer and snapped for Glamour magazine's website, which I felt very flattered by! I was wearing a Cos dress with my new necklace from next and my Kurt Geiger sixties heel shoes. I was also carrying my Boden bag, which is my favourite at the moment in case you hadn't already guessed!


Saturday, 27 April 2013


This morning I went to the talk "So, you want to be a fashion designer?" at the Vogue festival and, although I don't actually want to be a designer, it was very insightful and so inspiring... but anyway, that's another post for another day! This evening I just wanted to share a few snaps from last weekend with you, when I did something a bit different and went to a bloggers event hosted by Asda.

I must admit that I've never really paid much attention to the George range at Asda as most of it isn't my style, but it was great to see it all displayed in the showroom so I could get a feel for what they have to offer. What I will say is that if you're looking for summer-wear suitable for festivals and holidays then I'd definitely check out their online store for some bargains! My personal favourite piece is this delightful little £16 ditsy print pinafore. (I was also impressed with their bag selection which consisted of cute little rucksacks, beach bags and satchels, all in fun, fashionable prints.)


After a nosy around the collection and some pampering we headed deeper into Soho where there was lots of excitement surrounding record store day. I was wearing pretty much head to toe Boden because I'd gotten some pieces from work the day before, what do you think of these polka dot Bistro crops? They're a little loud for me but I felt they suited my happy, spring mood that day!


Wednesday, 24 April 2013


Last Thursday I left work and headed into central London to meet up with the lovely Amy from Dolls are United. We were both lucky enough to have been invited to Next's SS13 press event in which bloggers had been asked to visit their press office and "take over". I love seeing where other people work, I find it fascinating and usually end up with serious "office envy"!

Being the politely punctual ladies that we are, Amy and I ended up arriving early so were first to enter the showroom and, not only did this give us time to look at the new collection before a sudden rush of beautiful bloggers burst through the doors, but it also meant that we were first to play in the photo booth!

I wore a blue paisley dress from the Spanish brand Pepa Loves, with an oversized, pretty knackered, secondhand cardigan that I picked up for €5 whilst in Antwerp a few months ago. I'd been at work all day so, I'll be honest, couldn't be bothered to wear heels, so I wore these tan leather brogues from Office instead - with ankle socks of course.   

The spring summer 2013 range looked absolutely great when showcased all together, it was clear and consistent with some stand out pieces. I really liked the "blue rail", which featured a variety of blue shades and some really fun patterns, perfect for the warmer months! They also had a really strong rail of monochrome which is very on-trend and bragged some beautiful black and white pieces including a pair of jacquard trousers. I struggle with colour in my wardrobe, unless we're talking my favourite blue or green hues, so this was probably the most wearable rail for me out of them all. 

There was also a very interesting selection of sports inspired pieces in greys and pastels. The slouchy, lightweight jumper dresses particularly caught my eye - I love how effortless they look and for some reason they bring Cara Delevingne to mind. Maybe I've seen her photographed in something similar? I can picture myself wearing the denim blue option below on a warm summer's day, with ankle socks and a pair of white, cut-out boots, *dreams*...   

Despite being home and tucked up in bed by ten thirty, I had such an amazing evening with the Next team and met some lovely new people! There was a "tuck shop" where you could help yourself to sweets, which I thought was a fabulous idea, and the delicious canapes and deserts looked and tasted amazing. The attention to detail really added to the evening. On top of all of this, the clothes looked great, there was an amazing vibe, AND we were given goodie bags filled with accessories on our way out!


Sunday, 21 April 2013


The other week I was invited to attend Liberty's AW13 press day! Known for their bold prints and luxurious products, they didn't disappoint and showcased a gorgeous selection of purses, card holders and cases in bright, beautiful colours. I think I may ask for one for my birthday, they're so lovely and well made! Alongside the Liberty London prints they were also boasting some favourite autumn pieces from the likes of Marc by Marc Jacobs, Givenchy and Acne, some of which were simply stunning.

I feel like the clothes speak for themselves so rather than describing what I saw and what my favourite pieces were, here are lots of photographs, enjoy!   

I had a look at the menswear to, I love the vibrant, clashing patterns! If I was a man I like to think that I'd be super stylish ;)


Sunday, 14 April 2013


Last week I attended the AX Paris #AxCircus event hosted by e-tailwebstores. I wasn't entirely sure what to expect, and my suspense was only heightened when we stumbled across the entrance to the venue, an inconspicuous doorway nestled deep in Covent Garden. The doorway lead to a hall, where we left our coats at the cloakroom before heading through a second door into a dark, yet classy nightclub with an enchanting atmosphere.  

After enjoying a delicious fruity cocktail, Leigh and I headed over to the photo booth. I'm not sure what it is about photo booths, but they tend to make us bloggers turn a little loopy, don't they? We already spend quite a lot of time taking photographs of ourselves, yet the prospect of having a machine take the photo for you, then give you a hard copy of the image almost instantly, is extremely exciting! There's always a queue for the photo booth...

At various times throughout the evening, the lights dimmed, the music shifted, and "circus" performers took to the stage! I rather liked the surprise factor, in that you never knew when the next act would be - these acts consisted of dancing, (rather raunchy routines at that), fire breathing and also an aerial silk performance.   

It was a great evening full of fun, friends, photos, cocktails, fashion, goodies and surprises - one of things I love most about being a blogger is that it opens up all sorts of opportunities. From working with brands I love to attending fabulous events, it broadens my horizons and I'm truly grateful for your support, thank you!

One more thing, in all the excitement I didn't manage to photograph any of the latest AX Paris pieces, but you can see their current range for yourself over at the AX Paris store!
© Live Pretty | All rights reserved.
Blog Layout Created by pipdig